Authoring Software - Mark Amerika

Mark Amerika
FILMTEXT 2.0
Software: Flash, Dreamweaver, Photoshop, Illustrator,
Pro Tools, Live, Audio Gulch, Final Cut Pro,
iMovie, QuickTime
credits

Mark Amerika: detail from the Introduction to FILMTEXT 2.0

Mark Amerika's work -- that includes the seminal net art trilogy GRAMMATRON, PHON:E:ME, and FILMTEXT, as well as experimental artists books, cult novels, video and films -- has been published and/or exhibited widely, including the Whitney Biennial of American Art; the Institute of Contemporary Arts, London; the Walker Art Center; the Denver Art Museum; and the National Museum of Contemporary Art, Athens, where he had a retrospective in the fall of 2009. He is the author of many books, including remixthebook (University of Minnesota Press, 2011) and his collection of artist writings entitled META/DATA: A Digital Poetics. (The MIT Press, 2007). His latest art work, Museum of Glitch Aesthetics, was commissioned by the Abandon Normal Devices Festival in conjunction with the London 2012 Olympics.
Amerika is a Professor of Art and Art History at the University of Colorado at Boulder. More information about his work is available at http://www.markamerika.com

Mark Amerika: FILMTEXT 2.0

FILMTEXT 2.0 is an elaborate work of net art that investigates emerging forms of electronic literature in relation to interactive cinema, live A/V performance, games, and remix culture. It remediates formal experiments from older media like film, video art, and the visual/metafiction novel. This is partly why we decided to use technology that enabled us to a) build a serious library of audio/visual assets for the "reader"/interactive participant to remix as part of their own journey through the site and b) create a customized interface for reader-triggered narrative performance.
As with much of the metafiction published in the 60s and 70s, the work self-consciously refers to its various technological adhesions and the prosthetic aesthetics that are often at play in the construction of electronic literature. There are even self-contained "text readers" that deploy some of the early instances of the "codework" writing style that suggest how authors "tell target" their source material for emotional manipulation. In FT 2.0, this is generally achieved by defamiliarizing the early action scripting language that enabled early versions of Flash to create unique animation effects and behaviors.